Nearshore web and software development for Austin teams
A bilingual development and marketing team that ships on your timeline, works your hours and costs a fraction of an Austin hire.
- Location
- Austin, Texas, United States
- Local time
- — · Central Time: same as Torreón in winter, one hour ahead of us when the US is on daylight saving time
- Currency
- USD
- Population
- Roughly 1 million in the city and more than 2.4 million in the metro area
- How we work
- Video calls · bilingual team
Mercado Monkey is a bilingual digital agency based in Torreón, Mexico that works with Austin businesses on Custom software, E-commerce, AI search optimization (GEO), Web development — remotely, in your time zone, since 2017.
Austin's growth has made engineering talent expensive and hard to retain. For a seed-stage founder, a consumer brand testing a new product line or a local business that needs an internal tool, hiring locally often isn't realistic. That's where most of our Austin work comes from. We're a 14-person team in Torreón, Mexico, building MVPs, dashboards, integrations, e-commerce stores and marketing sites, working in sprints with demos you can actually click through, and committing code to your repository from day one.
We also work with the Austin that doesn't make tech headlines: restaurants on South Congress, Latino-owned businesses in East Austin and Del Valle, contractors building out Round Rock and Hutto. For them the challenge is being found, both on Google and increasingly in AI assistants like ChatGPT and Perplexity, which a city this tech-savvy already uses to pick vendors. We handle classic local SEO and generative engine optimization together, and we can publish natively in Spanish to reach the third of the city that's Hispanic.
Hispanic market. About a third of Austin residents are Hispanic, with strong Latino communities in East Austin, Dove Springs and nearby Del Valle and Manor living alongside the tech boom.
What we do for businesses in Austin
Custom software
Internal systems, portals and dashboards shaped around how your Austin team works.
See service E-commerceE-commerce
Online stores with payments, shipping and catalog ready to sell in Austin and beyond.
See service AI search optimization (GEO)AI search optimization (GEO)
Get recommended by ChatGPT, Perplexity and Gemini when people in Austin ask about what you sell.
See service Web developmentWeb development
Fast, search-ready websites built so Austin customers actually contact you.
See serviceBuilt for Austin's economy
Startups and tech companies
MVPs, internal dashboards, API integrations and product sites delivered by a dedicated team in staged releases.
Consumer brands and e-commerce
Shopify or custom stores, subscriptions, shipping logic and launch campaigns for food, coffee and lifestyle brands.
Real estate and homebuilders
Community sites, lead capture and local SEO for the fast-growing suburbs north and east of the city.
Restaurants, music and events
Menus, reservations, ticketing links and strong local profiles in a crowded entertainment scene.
Health, fitness and wellness
Online booking, memberships and bilingual content for studios, clinics and therapists.
Areas we serve in Austin
- Downtown
- The Domain
- East Austin
- South Congress
- Round Rock
- Cedar Park
Austin customers research heavily: Google and Yelp reviews, Instagram, Reddit threads and, more and more, AI assistants that summarize options. That raises the bar for search. Keywords alone aren't enough; you need clear, well-structured content, schema markup and credible third-party mentions for AI models to cite you. Spanish-language search remains relatively uncontested, which is an opening for service businesses willing to invest in it.
We work in sprints with video demos and a shared board, and we can join your Slack. Our clock matches Austin in winter and runs one hour behind in summer, so daily standups fit easily. Billing is in USD, we sign NDAs and contracts in English or Spanish, and everything lives in your repositories and accounts. If you already have an engineering lead, we slot into their process.
Results we can show
How we get started
- 01
30-minute call
Tell us what you sell, who buys it and what isn't working. Free.
- 02
Audit and proposal
We review your site, Google Business Profile and local competitors, then send scope, timeline and deliverables.
- 03
Weekly sprints
Progress every week on a shared board plus a short video call to approve.
- 04
Launch and measure
We go live, wire up Analytics and conversions, and report what moves month by month.

